Welcome

These are the web pages of the Institute of Human Resource Management and Organizations (HRMO), W-9, belonging to the department for Management Sciences and Technology at the Hamburg University of Technology (TUHH). Our mission is to conduct outstanding research, to offer our students excellent lectures and seminars for a top-level education, and to ensure continuous knowledge transfer by frequently undertaking applied business projects with renowned companies. Our team is committed to improving the already excellent reputation of the Hamburg University of Technology (TUHH). Enjoy gathering additional information by surfing our web pages. If you have further questions, please do not hesitate contacting us.

Best regards,

Christian M. Ringle


Recent Publications

2017

Ahrholdt, D. C., Gudergan, S. P., & Ringle, C. M. (2017). Enhancing Service Loyalty: The Roles of Delight, Satisfaction, and Service Quality. Journal of Travel Research, 56(4), 436-450 [Link]

Hair, J. F., Hult, G. T. M., Ringle, C. M., Sarstedt, M., Richter, N. F., & Hauff, S. (2017). Partial Least Squares Strukturgleichungsmodellierung (PLS-SEM): Eine anwendungsorientierte Einführung. Vahlen: Munich [Link]

Hair, J. F., Hult, G. T. M., Ringle, C. M., Sarstedt, M., & Thiele, K. O. (2017) Mirror, mirror on the wall: a comparative evaluation of composite-based structural equation modeling methods. Journal of the Academy of Marketing Science (JAMS), 45(5), pp. 616-632 [Link]

Hair, J. F., Sarstedt, M., Ringle, C. M., & Gudergan, S. P. (2018). Advanced Issues in Partial Least Squares Structural Equation Modeling. Thousand Oaks: Sage [Link]

Rasoolimanesh, S. M., Ringle, C. M., Jaafar, M., & Ramayah, T. (2017). Urban vs. rural destinations: Residents’ perceptions, community participation and support for tourism development. Tourism Management, 60, pp. 147-158 [Link]

Sarstedt, M., Ringle, C. M., & Hair, J. F. (2017). Partial Least Squares Structural Equation Modeling. In C. Homburg, M. Klarmann & A. Vomberg (Eds.), Handbook of Market Research (pp. forthcoming). Heidelberg: Springer [Link]

2016

Ahrholdt, D. C., Gudergan, S. P., & Ringle, C. M. (2016). What Drives Customer Loyalty? Nonlinear Effects of Customer Delight and Satisfaction on Loyalty and the Moderating Role of Service Experience. In C. Campbell & J. J. Ma (Eds.), Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing (pp. 742-750). Cham: Springer International Publishing [Link]

Cepeda Carrión, G., Henseler, J., Ringle, C. M., & Roldán, J. L. (2016). Prediction-oriented modeling in business research by means of PLS path modeling: Introduction to a JBR special section. Journal of Business Research, 69(10), pp. 4545-4551 [Link]

Hair, J. F., Hult, G. T. M., Ringle, C. M., & Sarstedt, M. (2016). A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM). 2nd Edition, Sage, Thousand Oaks [Link]

Hair, J. F., Sarstedt, M., Matthews, L. M., & Ringle, C. M. (2016). Identifying and Treating Unobserved Heterogeneity with FIMIX-PLS: Part I – Method. European Business Review, 28(1), pp. 63-76 [Link]

Henseler, J., Ringle, C. M., & Sarstedt, M. (2016). Testing Measurement Invariance of Composites Using Partial Least Squares. International Marketing Review, 33(3), pp. 405-431 [Link]

Latan, H., Ringle, C. M., & Chiappetta Jabbour, C. J. (2016, in press). Whistleblowing Intentions Among Public Accountants in Indonesia: Testing for the Moderation Effects. Journal of Business Ethics [Link]

Matthews, L. M., Sarstedt, M., Hair, J. F., & Ringle, C. M. (2016). Identifying and Treating Unobserved Heterogeneity with FIMIX-PLS: Part II - A Case Study. European Business Review, 28(2), pp. 208-224 [Link]

Relling, M., Schnittka, O., Ringle, C. M., Sattler, H., & Johnen, M. (2016). Community Members’ Perception of Brand Community Character: Construction and Validation of a New Scale. Journal of Interactive Marketing, 36, pp. 107-120 [Link]

Richter, N. F., Cepeda Carrión, G., Roldán, J. L., & Ringle, C. M. (2016). European management research using partial least squares structural equation modeling (PLS-SEM). European Management Journal, 34(6), pp. 589-597 [Link]

Richter, N. F., Hauff, S., Schlägel, C., Gudergan, S., Ringle, C. M., & Gunkel, M. (2016). Using Cultural Archetypes in Cross-cultural Management Studies. Journal of International Management, 22(1), pp. 63-83 [Link]

Richter, N. F., Sinkovics, R. R., Ringle, C. M., & Schlägel, C. (2016). A Critical Look at the Use of SEM in International Business Research. International Marketing Review, 33(3), pp. 376-404 [Link]

Ringle, C. M., & Sarstedt, M. (2016). Gain More Insight from Your PLS-SEM Results: The Importance-Performance Map Analysis. Industrial Management & Data Systems, 116(9), pp. 1865-1886 [Link]

Sarstedt, M., Hair, J. F., Ringle, C. M., Thiele, K. O., & Gudergan, S. (2016). Estimation issues with PLS and CBSEM: Where the bias lies!. Journal of Business Research, 69(10), pp. 3998-4010 [Link]

Sarstedt, M., Ringle, C. M., & Gudergan, S. (2016). Guidelines for treating unobserved heterogeneity in tourism research: A comment on Marques and Reis (2015). Annals of Tourism Research, 57, pp. 279-284 [Link]

Schirmer, N., Ringle, C. M., Gudergan, S. P., & Feistel, M. S. G. (2016, in press). The Link between Customer Satisfaction and Loyalty: The Moderating Role of Customer Characteristics. Journal of Strategic Marketing [Link]

Schlittgen, R., Ringle, C. M., Sarstedt, M., & Becker, J.-M. (2016). Segmentation of PLS path models by iterative reweighted regressions. Journal of Business Research, 69(10), pp. 4583-4592 [Link]

Schubring, S., Lorscheid, I., Meyer, M., & Ringle, C. M. (2016). The PLS agent: Predictive modeling with PLS-SEM and agent-based simulation. Journal of Business Research, 69(10), pp. 4604–4612 [Link]